Urban Estimation
Urban Estimation
The Results
- Content Creation
- Social Media
- Search Engine Optimization (SEO)
Increase in Sessions
Increase in Conversion Rate
Increase in Revenue
Urban Estimation was struggling with low website traffic, which directly impacted their ability to generate leads and convert them into clients. Despite having a well-defined service offering in the construction estimation space, their online visibility was minimal. They came to Nyze Media through a referral, looking for a way to increase their reach and grow their sales pipeline.
Nyze Media developed a tailored SEO and content strategy that aligned with Urban Estimation’s niche audience. Instead of creating generic industry content, we focused on highly targeted blog topics and web copy that directly addressed the specific concerns and needs of contractors, architects, and developers — their ideal customers.
We executed a full-scale SEO overhaul, including:
Comprehensive keyword research
On-page optimization (titles, meta descriptions, content structure)
Technical SEO enhancements
Strategic off-page SEO through high-authority backlinks
Our hyper-niche targeting ensured that every piece of content served a clear purpose: to rank for high-intent keywords and convert readers into clients.
Within just 3 months, the impact was significant:
10x increase in website traffic
40% boost in sales
The client was so satisfied, they recommended Nyze Media to others in their network.
Bonus Win: With their new growth trajectory and online presence, Urban Estimation successfully exited at a $1M/year valuation — an unexpected but welcome milestone they credited in part to our strategic input.
