Lume Classic

Lume Classic -Watch Brand

The Results

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Increase in Sessions

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Increase in Conversion Rate

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Increase in Revenue

Challenges

Lume Classic had a premium product but couldn’t scale beyond $36K/month in sales. Their digital ad efforts were scattered, and their content didn’t reflect the luxury and urgency needed to convert high-ticket shoppers. After seeing our online ad, they partnered with Nyze Media to break through that growth ceiling.

Solution

We built a full-funnel performance marketing system:

  • Created scroll-stopping content optimized for direct response

  • Ran highly targeted ad campaigns across Meta platforms

  • Advised on product positioning and offer structuring to maximize AOV

We tested multiple audience segments, creatives, and ad angles to rapidly find what worked and scale it efficiently.

Results

In just 3 months, Lume Classic saw transformative growth:

  • 💰 Sales jumped from $36K → $151K/month

  • 📈 Achieved an 8.2x ROAS

  • 💬 Multiple referrals from their team

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