Lume Classic
Lume Classic -Watch Brand

The Results
- Content Marketing
- Social Media
- PR & Outreach
Increase in Sessions
Increase in Conversion Rate
Increase in Revenue
Challenges
Lume Classic had a premium product but couldn’t scale beyond $36K/month in sales. Their digital ad efforts were scattered, and their content didn’t reflect the luxury and urgency needed to convert high-ticket shoppers. After seeing our online ad, they partnered with Nyze Media to break through that growth ceiling.
Solution
We built a full-funnel performance marketing system:
Created scroll-stopping content optimized for direct response
Ran highly targeted ad campaigns across Meta platforms
Advised on product positioning and offer structuring to maximize AOV
We tested multiple audience segments, creatives, and ad angles to rapidly find what worked and scale it efficiently.
Results
In just 3 months, Lume Classic saw transformative growth:
💰 Sales jumped from $36K → $151K/month
📈 Achieved an 8.2x ROAS
💬 Multiple referrals from their team